Loyalty & Rewards for Restaurants

Most loyalty software is fancy punch cards. This isn't.

Generic loyalty tools give you a points tracker and call it a day. Customers earn points, never know how many they have, never redeem anything, and the program quietly dies. Eatsy Loyalty & Rewards is the difference between "you have points" and "hey María, you're 50 points from a free margarita, order now." Automated, bilingual, and native to every Eatsy channel, no separate app, no separate login.

Three program types

Points-per-dollar, visits-based, or spend tiers (Bronze/Silver/Gold). Pick what fits your business.

Native, not bolted on

Loyalty status shows up right inside ordering, on every channel. No separate app, no separate login.

Messages that fire on their own

Win-back, tier-up, and birthday messages go out automatically, in your customer's language.

Birthday and win-back rewards

A customer's birthday, or 30 days since their last order? They get a coupon, automatically, in their language.

From zero to active program in a single sitting

Set the rules once. The system does the rest.

Pick your program type

Points, visits, or spend tiers. Set the earning rate, like 1 point per $1 or $50 for a free entree.

Flamsy AI writes the campaign copy

Welcome series, tier-up celebration, win-back, birthday. EN + ES, on brand. You review before it goes out.

Customers earn automatically

Every order across your channels counts toward loyalty. No extra step for the customer.

Triggers fire on their own

Tier upgrades, birthdays, and win-backs get the right message, at the right time, in the right language.

What's under the hood

Three program flavors

Points-based (redeem at thresholds), visits-based (10 visits = free entree), or spend tiers (Bronze, Silver, Gold). Custom earning rates and per-location configuration for multi-unit operators.

Coupon engine

One-time codes, recurring promos, location-specific deals: % off, $ off, free item, or free delivery, with restrictions like minimum order or max uses per customer.

WhatsApp messaging

Loyalty triggers can go out over WhatsApp Business, with opt-in built in and templates written for restaurant use cases. Customers can opt out anytime.

Automated lifecycle triggers

Welcome series after the first order, tier-up celebrations, win-back messages, and birthday rewards, all set once and left to run.

A punch card in a drawer isn't a loyalty program.

Paper cards get lost, and nobody remembers to bring them. A loyalty program only works if the customer never has to think about it and the restaurant never has to chase it.

A paper card that's easy to lose is a loyalty program nobody uses twice.

If the customer has to remember their points, they won't. If the system remembers for them, they will come back.

Pairs with

Branded App

Loyalty status and points balance visible right inside your app.

Flamsy AI

Writes your welcome, tier-up, win-back, and birthday campaign copy.

Online Ordering

Loyalty status is visible right in the cart on your ordering site.

Loyalty & Rewards questions

What types of loyalty programs are supported?

Three: points-based (1 point per dollar spent, redeem for rewards), visits-based (10 visits = free entree, classic punch-card style), and tiered spend (Bronze/Silver/Gold based on annual spend). You run one program type per location, and can change it anytime.

How do customers redeem rewards?

At checkout. They see their points balance or tier in the cart, and unlocked rewards are auto-applied or available with one tap. They can also redeem in person: your team looks them up by phone or email.

Does loyalty work for in-restaurant orders, not just online?

Yes, if those orders run through Eatsy or a connected system. If you're on Shift4 POS for in-restaurant orders, those orders count too, through the POS integration: your customers' in-person purchases sync automatically to their Eatsy loyalty profile.

Can I send WhatsApp messages? Is that legal in the US?

Yes. WhatsApp Business messaging is supported in the US, with opt-in built in. Customers check a box at signup to receive messages and can opt out anytime by replying "STOP."

How do birthday rewards work?

Customers add their birthday at signup, optionally. On the morning of, they get a message with a coupon valid for the day or week. The reward is configurable, and Flamsy AI writes the message in their language with your brand voice.

Do customers need the Branded App for loyalty?

No. Loyalty works across Online Ordering and the Branded App. Customers identify themselves by phone number or email, and their profile stays consistent everywhere. The Branded App makes it a little more convenient, since it's always logged in, but it isn't required.

Turn first orders into repeat orders.